What people are saying . . .

This seems like a really smart way to tap into the culture of participation on the Web and channel it towards political, consumer, or local causes.
— Erick Schonfeld, TechCrunch Read more

What is The Point?

By applying the "tipping point" to group action, The Point is a new way to combine our influence and make things happen that we can't do alone.

How It Works

Success Story

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Ari Sussman used The Point to raise $20,000 for the Chron’s and Colitis Foundation. Read More

Featured Campaign

Fight Back: give swing voters the facts about Sarah Palin

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This campaign is raising money to run a full-page ad in the Cincinnati Enquirer that cuts through the spin and tells the truth: Sarah Palin is wrong for women, dangerous for the war on terror, and is distracting voters from the fact that McCain has spent...