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General Motors announced 8 months ago

OBJECTIVE
General Motors should change its name to Green Motors and pledge to convert all of its gas guzzling cars and trucks to electric or hybrid engines
TERMS

If this objective is met, then agree to purchase one of their cars or trucks that has been retrofitted to save the environment

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THE PITCH

Someone has to lead. Someone has to take bold action. General Motors is falling apart, losing billions, and in jeopardy of going out of business. If we can convince them that there is a viable market for them taking drastic action to convert their cars and trucks to being the most environmentally efficient in the world, they have nothing to lose by unconditionally embracing the green movement

ORGANIZER
Eric Lefkofsky
message Launched 11 months ago
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Recent Discussion

Eric Lefkofsky
Eric Lefkofsky started this discussion on Oct 17, 2008

Given that GM’s stock price is around $5 per share, and given that the economy is falling apart and GM is probably terrified that they are going to actual find a sustainable business model, it seems clear that we need to motivate automobile owners to pledge to buy a GM car if they make an electric car that is affordable. $40,000 for the volt doesn’t cut it. if they really get behind this effort, they can produce high quality electric/hybrid cars for half that price. we need the masses to join our cause!

Last 2 replies
  • Frank Huttinger

    I’m beginning to doubt GM has a reliable, affordable source for batteries for the Volt. This situation seems a likely reason for the high initial pricing. See https://home.autonews.com/clickshare/readLink.d…
    zujfbw-0 I drive a $30,000 Prius now and would consider purchasing a comparably priced Volt. As the Volt gets closer to market, I would also consider purchasing a first generation model if there were incentives to early adopter buyers.

  • Frank Huttinger

    Here’s one way to build the market ;-)

    GM Texas Dealer: Buy A New Car, Get 50 Shares of Stock

    http://money.cnn.com/news/newsfeeds/articles/dj…

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Joe Harrow
Joe Harrow started this discussion on Sep 18, 2008

This isn’t a total switch in business model, but at least announcing it early this way suggests that GM is more and more in tune with this demand. Also, if you join this campaign, you now can have a ballpark estimate of what it might cost once it is time to buy a new car…

Here’s the link

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Andrew Mason
Andrew Mason started this discussion on Jul 23, 2008

Al Gore and T Boone Pickens have two different ideas on how to fuel automobiles – Gore wants electric, and Pickens wants natural gas. Which is the better option?

Last 2 replies

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Andrew Graham
Andrew Graham started this discussion on Jul 23, 2008

I posted a link to the campaign on Digg, help spread the word.

Digg

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Bruce Sarte
Bruce Sarte started this discussion on Jul 22, 2008

I love the idea behind this campaign, I’m not so sure about the name change but people need to show the auto industry that we are ready and willing to buy greener vehicles.

No car maker is going to fully go away from gasoline anytime in our lifetime, but cars like the Chevy Volt are a long way from where we were in 1970, 1980, 1990 and even 2000.

View 5 replies Last 2 replies
  • Frank Huttinger

    If you want to get involved, buy some GM stock, and get active. Then tell management to pay attention to their European associates. Don’t sell Saab! Make Saab GREEN! Look at Saturn. It can be the GREEN GM brand in the USA. Look at E-85. It’a a looser — tell management to get out of this misguided venture. GM is a dinosaur, moving with the blunt effectiveness of a large scale military campaign. But, there is a tremendous amount of value there, inside the divisions. They need to be empowered to lead the larger corporation toward the GREEN goals you champion.

  • Bruce Sarte

    Frank - I agree. I am a GM stock holder, have been for a while. Every vehicle I have ever purchased has been a GM vehicle, my father is a big Chevy guy. I have owned Oldsmobiles, Buicks, Chevy’s and my first car was a 1982 Pontiac Trans Am.

    Saab should definitely be pushed in the green direction. Europeans will eat that up. For goodness sakes, the Saturn line should lead the way in Green! GM introduced Saturn shortly after Geo - the line of cars that GM produced that was made in Japan - to replace Geo as the low cost, well made, fuel efficient “American” car. Saturn has gotten away from that and it is a shame. Vehicles like the Vue should only be available as Hybrids, not just an option. I bought an Impala recently but would have bought a Vue or Equinox if a hybird was available, but no one had one in my area. I didn’t bother with the “FlexFuel” garbage.

    E-85? That is clearly political and PR. Anyone who knows anything about E-85 knows that:

    1. We can never replace oil with corn. There is simply not enough of it and we can’t refine the corn fast enough. At best we would be able to reduce our dependency on foreign oil by about 8-10%. A drop in the bucket.
    2. It costs MORE to refine the corn and takes longer than even American Crude (which is more expensive and takes longer to refine than Middle Eastern Crude — THAT is why we buy crude from the Middle East, it’s easier!).

    If you really want to save GM, continue the downsizing of the “division” idea, as they did with Oldsmobile. They have more divisions than a 9th grade math class. There is no reason we need both Pontiac and Buick. They can easily be combined into one brand. Pontiac has been pushed more toward the flashy economical segment (G5, G6) and away from the luxury (Bonneville, Montana) segment. Why? Let Chevy handle the “flash” and move Chevy vehicles like the Aveo into the Saturn division. GM has differentiated between Buick and Cadillac enough to warrant both divisions, but do we REALLY need Buick AND GMC? The Buick Enclave and the GMC Acadia do not both need to exist and Chevy handles the pick up truck market just fine.

    There you go, we have easily eliminated Pontiac AND GMC :) and got GM down to Saturn, Chevy, Buick, Cadillac and Saab. Each one has it’s own market segment and does not step on the others toes the way Pontiac and GMC step on Chevy and Buick.

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