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Introduction: following last successfully launched in the 2009 Chinese luxury products report "later, one of the world’s largest independent public relations company-rhode public relations consultant Co., LTD and Asia luxury products market research company damier ebene canvas alma, one of the industry’s most main albatross league industry business consulting Co louis vuitton damier azur canvas berkeley, LTD with again, issued 2010 annual survey. The 2010 Chinese luxury products report showed that luxury products in the symbol of status of people at the same time, its merry experience provided and grade symbol is being more and more consumer values.
Compared with 2009 damier azur canvas eva clutch, the scope of the report had a further expansion. In addition to the original cover of Beijing, Shanghai, guangzhou, Hong Kong, and the national 17 important second city outside damier ebene canvas trevi pm, this year also put Taiwan into the survey report damier azur canvas hampstead. The number of those also is 10% higher than last year, their average per capita income in the RMB 250000 yuan. The content includes consumer confidence and purchasing power consumption damier azur canvas galliera, driving factors, the source of information and product purchase channel etc, analysis and forecast the next year the consumption trend of Chinese luxury products.
The 2010 Chinese luxury products report shows that Chinese consumers demand for luxury products still in rapid ascension. Along with the understanding of the luxury products deepened step by step and accumulation damier azur canvas galliera gm, people’s consumption behavior from the earlier assessment considerations to the last real buy and began to rational, mature the direction of development.
Consumer confidence and purchasing power
After the economic crisis era, luxury products have no effect on consumption
For the coming year luxuries consumption louis vuitton damier azur canvas galliera pm, people keep last year’s optimism. Although most people for the present economic situation concurred, but 40% of the respondents said will maintain the original consumption level, or even 38% of respondents will intensify efforts to buy. Among them, the Shanghai east China area and the rapid economic development of the city of 2 line respondents showed a very active consumption will.
In many of the luxury products louis vuitton damier azur canvas eva clutch n55214, senior wrist watch the most favored by consumers. In Taiwan, 36% of respondents intend to increase in the next 12 months wrist watch buy into, other areas have the plan of the respondents were more than 20%. In addition damier azur canvas berkeley, the second city 24% of respondents would spend more money on a line on the dress of brand , consumption intend to above the rest.
