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Big Ten Network (BTN) and Comcast have been feuding over how much Comcast will have to pay to include BTN in it’s basic package, or if it will even be included in a basic package, or have to be purchased as an a la carte channel. Meanwhile, Comcast subscribers in much of the Big Ten states have been deprived of watching these games, more than a month into the football season, and with the basketball season less than a month away.
This campaign does not want to get too involved with the details of what is happening behind the closed doors of the Comcast/BTN negotiations. It seems like Comcast can make this work with the added advertising revenue and that BTN has found multiple other cable and dish networks who have signed up, but at the end of the day none of that matter. We pay Comcast for our TV programming, and right now Comcast has it priorities all wrong—they are choosing to fight this feud instead of taking care of their clientele. This Ultimatum to Comcast is simple: Fix it or we leave. The rest doesn’t matter.
The campaign calls for people to cancel their cable accounts with Comcast. In many regions participants have the option of changing to another cable or dish provider that carried BTN. In areas where this is not an option, while the sacrifice is much greater, this only highlights the vulnerability of these consumers and the need for them to take a stance.
For more information, go to the BTN problem page
